Ad Specs

STANDARD IAB AD UNITS

Ad Size	Max File Size	File Formats	Animation	Lead Time
160x600, 300x250, 336x280, 728x90	40k	.gif, .jpg or any rich media supported by DFP5	15 sec/3 loops	3 business days
468x60	40k	.gif, .jpg or any rich media supported by DFP5	15 sec/3 loops	3 business days
88x31	5k	.gif, .jpg	Statics	3 business days
Ads should have a 1 pixel border.

RICH MEDIA IAB BANNERS

Ad Size	Initial Load Size	Subsequent Load Size	Animation	Lead Time
160x600	40k	100K	15 sec/3 loops	3 business days
300x250	40k	100K	15 sec/3 loops	3 business days
336x280	40k	100K	5 sec/3 loops	3 business days
728x90	40k	100K	5 sec/3 loops	3 business days
Accepted 3rd party vendors: Atlas, DART Motif, Eyeblaster, Eyewonder, Pointroll and Viewpoint

EXPANDABLE BANNERS

Ad Size	Max Expansion	Initial Load Size	Expansion File Size	Expansion Direction	Animation	Lead Time
160x600	400x600	40k	100K	left	15 sec/3 loops	3 business days
300x250	500x500	40k	100K	left	15 sec/3 loops	3 business days
336x280	500x500	40k	100K	left	5 sec/3 loops	3 business days
728x90	728x310	40k	100K	down	5 sec/3 loops	3 business days
Accepted 3rd party vendors: Atlas, DART Motif, Eyeblaster, Eyewonder, Pointroll and Viewpoint

FLOATING ADS AND REMINDER AD

Ad Size	Reminder Ad Size	Floating File Size	Reminder File Size	Animation	Lead Time
400x400	250x250	40K	30K	15 sec/3 loops	5 business days
Accepted 3rd party vendors: Atlas, DART Motif, Eyeblaster, Eyewonder, Pointroll, Rovion and Viewpoint

• * For all flash files (.swf) please attach the below object action to the creative as an invisible button:

• on (release) {
  getURL(clickTag, "_blank")
  }

• *For all rich media there is a frequency cap of 3 per day per user. A "Close" button or equivalent is mandatory.
• *For all floating units, site reserves the right to position launch/play on the site.
• *For all ads with audio, audio must be user-initiated and a "Mute" button or equivalent is mandatory.

Please confirm with your sales rep for the most up-to-date specifications.